Source A- Amnesty International

Source A: Amnesty International

Image result for amnesty

Analyse how the creators of this advertisement have created meaning through the use of Media Language in this source, by comparing it to the Shelter advertising campaign.

This advertisement symbolises the work that Amnesty International does by using the images to portray what they fight for. The peace sign is red which has connotations of danger and blood, which is a form of oxymoron as the hand gesture symbolises peace, whilst the colour of the hand shows what the hand is trying to protect people against.  The peace sign is supposed to be cutting through barbed wire, which symbolises war and violence, so the action of cutting through it with peace, shows that Amnesty International's aims are to end violence for everyone. The Amnesty International logo is big and at the bottom of the advert, as it could be said to be the beginning of the road to peace as it is underneath the peace gesture. The word International is in red as the charity want to highlight the fact that they are there to help everyone, so are for the many, not the few. The overall design of the advert is very simplistic, so they are inferring that the issues that they are displaying can be solved very easily. This would stand out to a viewer as they feel that the issues that they have been wary of their whole lives are so easily fixable, that they feel the need to help the charity and donate.  

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